Product designer for SaaS & AI startups

I’m Ghulam Qadir, a senior UI/UX and product designer with 8+ years of experience, from early-stage startups to Fortune 500 teams. I help founders and product teams turn ideas into products that are simple to use, quick to launch, and ready to grow.

Bring me in where the product is stuck.

Products fail when users can't work out what to do.

I fix that, from research to dev-ready handoff.

A clear read on where your product loses users, and what to fix first.

Best for: Live products that aren't converting or retaining.

UX Audit: how it works

One critical flow taken from problem to a validated, build-ready direction.

Best for: Onboarding, dashboards, checkout and other high-stakes flows.

Product Design Sprint: how it works

Senior design capacity on your team, without an agency or a headcount req.

Best for: Teams shipping continuously who need design to keep pace.

Fractional Product Design: how it works

Zero to launch: research, flows, UI, prototype and dev-ready files.

Best for: MVPs, new SaaS and AI products, and mobile apps.

Discuss your project

All services, in detail

What you can expect

  • Clear thinking before pixels
  • Decisions tied to user and business goals
  • Research when it changes the outcome
  • UI built for real states, not happy paths
  • Components your engineers can reuse
  • Prototypes that make feedback specific
  • Dev-ready specs, no guesswork
  • Front-end support when you need it

Prithvi Y

Workforce AI & Healthtech

Great with ux design, cool, & fun to work with!

  • Cybersecurity
  • Healthcare
  • Education
  • Fintech
  • E-commerce

What clients and colleagues say.

Edwin Vincent

Financial platform · UX & UI

Qadir was able to quickly understand the domain, ask the right questions, and translate intricate requirements into clean, intuitive, and user-friendly designs. His ability to reduce visual clutter while preserving critical functionality was especially impressive.

Prithvi Y

Workforce AI & Healthtech

Great with ux design, cool, & fun to work with!

Muhammad Afzal

Lead Frontend Engineer

Qadir is a genuine professional. He responds quickly and is very well intentioned. If you need something done fast and correct, Ghulam Qadir is the one for you. He does what he says and his work is always top notch.

Syed Meeran A

Founder & Strategist, Eat Brands TX

From the outset, Ghulam demonstrated a deep understanding of our vision and translated it into an intuitive and engaging user experience. He took the time to conduct thorough research, gather user feedback, and iterate on designs, which significantly improved our app's usability.

Muhammad Kashif

Mentored Ghulam directly

As a UI/UX Designer, Ghulam brings a powerful combination of creative vision and attention to detail. His designs are not only visually engaging but also highly user-centric and functional.

Inside a design sprint:
from problem to build-ready.

Sprints 1 to 3

  1. Sprint 1

    Align on the outcome

    We agree on the goal, the users, the constraints, and how we'll know it worked.

  2. Sprint 1

    Understand the problem

    Research, analytics and competitor teardowns to find the problem worth solving first.

  3. Sprint 2

    Map the experience

    Journeys, flows and structure decided before anyone opens a UI file.

  4. Sprint 2

    Explore the solution

    Focused directions, weighed against user needs, engineering effort and speed to market.

  5. Sprint 3

    Wireframe key flows

    Low-fidelity screens surface the hard decisions while changes are still cheap.

  6. Sprint 3Output

    Prototype and validate

    Clickable prototypes tested with real users before engineering writes a line.

Then the product moves from screens to a system.

Sprint 4

  1. Sprint 4

    Design the interface

    High-fidelity, accessible UI with every real state covered: empty, loading, error, edge.

  2. Sprint 4

    Build the system

    Reusable components and tokens, so the next feature ships faster than this one.

  3. Sprint 4Output

    Handoff and support

    Dev-ready specs, plus me in the loop through build and design QA.

Products I've helped build.

Four products, four different problems. Each one ended up simpler to use, and easier for the team to build on.

Symantec CloudSOC
Enterprise cybersecurity

Fortune 500 security analysts lost 40% of their day to false-positive alerts.

20% higher retention35% fewer UX support tickets
View case study NDA ProtectedThis project is covered by a Non-Disclosure Agreement. The write-up is public, but every screen is shown as a blurred stand-in rather than the real design.
NDA ProtectedThis project is covered by a Non-Disclosure Agreement. The write-up is public, but every screen is shown as a blurred stand-in rather than the real design.
HelloUI
Design systems

Inconsistent components across product lines were slowing every release.

200+ components5+ product lines40% faster UI build
View case study

What you get

Not just screens. A file any developer on any stack can open and build from on day one.

Design & Style

A visual direction built for your product, not pulled from a template.

  • A direction chosen from real explorations, not one safe option
  • Every section composed for your content and product
  • Screens paired with clear interaction notes

Responsiveness

Designed at every breakpoint your users actually have.

  • 1440px - Desktop
  • 1280px - Laptop
  • 768px - Tablet
  • 425px - Mobile large
  • 375px - Mobile small

Developer Handoff

Dev-ready specs. No back-and-forth, no misinterpretation.

  • Component library with every state (default, hover, active, disabled)
  • Annotated spacing, typography and colour tokens
  • Interaction notes for every animation and behaviour
  • Zero unnamed layers or placeholder frames