Content & AI
What generative tools are good for in design work, what they quietly degrade, and how to tell the difference before it reaches a user.
The best AI interface may be the one that shows less AI
A finance manager does not wake up wanting to chat with an accounts-receivable model. They want to clear exceptions before 9:30.
AI can generate 100 interfaces. It still cannot decide which one should exist.
When generation is free, teams stop being limited by what they can make and start being limited by what they can evaluate.
AI made good design cheap. Distinctive design just became more valuable.
Generative tools are compressing the cost of competent execution at the same moment that distinctive judgment becomes harder to fake. That is the design paradox worth pricing for.
AI design has a scaling problem, not a taste problem
Ten AI-built products, ten identical landing pages, no contact between any of them. The sameness is not laziness, and it is not a bug waiting on a patch.
